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Life's sweet drive sober
The Christmas season
traditionally means an increase in drink driving incidents around Auckland City.
This year, Auckland City Council
is teaming up with the New Zealand Police and Sky City Auckland to support a
"Life's Sweet, Drive sober" campaign. The campaign encourages people
to nominate a sober driver or to take a cab home over the festive season.
Posters have been placed around the city, in local bars and in car parking
buildings. Promotion teams will be out on Friday evenings from 7 December up
until Christmas handing out sweets with the drive sober message on them.
Last
year's campaign received positive feedback. The council is pleased to be
involved in this initiative which helps to ensure everyone gets home safely and
responsibly over the Christmas period.